Guest Blog by DiversifyRx CRO, Heather Haro In a constantly evolving independent pharmacy landscape, staying up-to-date with the latest products, services, and strategies is vital for pharmacy owners. The NACDS Total Store Expo, an annual event hosted by the National Association of Chain Drug Stores (NACDS), provides a platform for attendees to immerse themselves in […]
The global weight loss supplements market grew from $34.5 billion in 2022 to $39 billion in 2023. As a trusted healthcare provider, your independent pharmacy has a unique opportunity to support your customers’ wellness journey by offering a thoughtfully considered selection of weight loss products. But it’s important to approach this undertaking with integrity, focusing on
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The power of the DISC assessment is the secret sauce you need to become unstoppable! Enhancing Communication with Employees: The Power of The DISC Assessment is a guest blog by Lisa Baker, DiversifyRx senior growth strategist and John Maxwell Certified Trainer and Consultant. We hear time and time again that a significant pain in pharmacy
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You can turn your independent pharmacy team into a powerhouse with these seven secrets. Pharmacy ownership can feel lonely at times, and we get it. The buck stops with you, quite literally. The good news is that you’re not alone. We’re in the trenches with you and understand the challenges you’re up against. Our goal
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Marketing is essential for pharmacy growth, but which CRM should you use to keep track of it all? QUESTION: Got this question from a badass in our Facebook group and I love it, a good CRM this is crucial for pharmacy growth. I used to email every patient manually because I had so few. But
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Attract new paying customers to your independent pharmacy by highlighting summer promotions to grow pharmacy profit. Summer is not only a season filled with sunshine, vacations, and a sense of adventure. It is also an excellent time for pharmacies to increase their profits by offering promotions that appeal to customers. So let’s dive in and
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Wow your patients with these 10 ideas and ensure your independent pharmacy stays top of mind. Wowing your patients seems like a no-brainer, something your front-end staff is already doing. But as I have learned recently about communication, do not assume anything, and creating an exceptional patient experience is critical to building lasting relationships and
How to Wow Patients: 10 Surefire Ways to Make a Lasting Impression Read More »
Being overwhelmed as a pharmacy owner might be common, but we shouldn’t accept it as normal.
Let’s shatter the myth and the status quo that owning a pharmacy has to be confusing, hair-pulling, and overwhelming. Sure, there are a lot of things you have to pay attention to. That doesn’t mean you have to feel like you are drowning.
By implementing some systems and structure changes into your day-to-day, you can control your day (and your pharmacy) rather than it controlling you.
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Knowing your audience is rule #1 for a successful business! It is especially important for brick-and-mortar businesses like pharmacies. Knowing your audience’s likes and dislikes, and preferences show that 1. you care about them as people, and 2. you are the right business for them. Now this blog does have some how-tos, but take this
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Hair loss will affect men and women and can happen at any age. Hair loss spending is over 23 Billion dollars annually (at least in 2021). Yes, that is Billion with a ‘B’. Your pharmacy could be missing its share of this enormous market because you aren’t targeting patients willing to pay cash for products
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