Marketing

Cover image for an article: 'How to Get Your Team Talking About Peptides' featuring two clinicians in lab coats against a pharmacy background.

Jun 30 2026

Pharmacy Peptide Sales: How to Get Your Team Talking

By Dr. Lisa Faast | June 30, 2026 | Marketing

Let’s Get One Thing Out Of The Way About Pharmacy Peptide Sales… If your pharmacy peptide sales aren’t where you want them to be, your employees probably aren’t avoiding peptide conversations because they don’t believe in peptides. And they probably aren’t avoiding them because they’re lazy. Most of the time, they’re avoiding them because they’re […]

May 26 2026

Pharmacy Summer Marketing Strategies That ACTUALLY Work

By Dr. Lisa Faast | May 26, 2026 | Marketing

Why Smart Pharmacy Owners Grow While Everyone Else Slows Down Every summer, I’ve noticed the same thing quietly happens in independent pharmacy: And pharmacy revenue starts leaking out the back door without anyone really noticing until August hits and everybody starts wondering: “Wait… why does cash flow suddenly feel tighter?” Most pharmacy owners just accept […]

Apr 27 2026

Pharmacy Supplement Sales: The Simple Strategy That 10Xed Revenue

By Ben Wendt | April 27, 2026 | Marketing

Looking to boost your OTC sales? This will help. Let me throw something out there, and you can tell me if this sounds familiar. You’ve got supplements sitting on your shelves. Good ones, too. Stuff you actually believe in. But they don’t really move the way you expected them to. Meanwhile, patients are coming in […]

Mar 16 2026

Allergy Season Is a Huge Opportunity for Your Pharmacy

By Dr. Lisa Faast | March 16, 2026 | Marketing

Let’s Talk About The Spring Health Moment Most Pharmacies Miss… Every year around this time, it starts. Patients come in rubbing their eyes, sniffling, and looking absolutely miserable. They’re standing in the allergy aisle holding two different boxes of medication, staring at them like they’re trying to solve a math problem. And inevitably someone walks […]

Mar 10 2026

Pharmacy Referral Relationships: 5 Simple Tips To Get More Referrals

By Dr. Lisa Faast | March 10, 2026 | Marketing

The Missed Opportunity Sitting Right Next Door If you’ve ever had a week where a few regular patients quietly transferred out… You probably did what most pharmacy owners do. You looked at marketing. Maybe social media. Maybe ads. Maybe a new promotion. But here’s something most independent pharmacy owners forget: The fastest way to grow […]

Feb 16 2026

How 10 Doctor Detailing Visits Brought 47 New Patients

By Dr. Lisa Faast | February 16, 2026 | Marketing

It’s the middle of Q1… And the New Year’s “let’s crush it!” energy has cooled off. Tax season is whispering in your ear. And if we’re being honest, you might be staring at your script count thinking… “Wasn’t this supposed to feel bigger by now?” You are not alone. This is the part of the […]

Feb 3 2026

Pharmacy Facebook Marketing That Actually Works

By Dr. Lisa Faast | February 3, 2026 | Marketing

Why Pharmacy Facebook Marketing Feels So Hard Let’s talk about your pharmacy’s Facebook page for a second… You post something. You wait. You check back. Two likes. One of them is your spouse. Cool cool cool. If that sounds familiar, you’re not doing anything wrong. You’re just doing what most pharmacies do: posting announcements and […]

Jan 2 2026

DEA Is Cutting Oxycodone (Again)

By Dr. Lisa Faast | January 2, 2026 | Marketing

DEA Wants to Cut Oxycodone & Other Controls (Again): How Your Pharmacy Can Step Up With Non-Opioid Pain Solutions The DEA is at it again – and this time, oxycodone, morphine, and other opioid pain killers are in the crosshairs. In late November, the DEA proposed another round of cuts to Schedule II opioid production […]

Nov 10 2025

How to Make Black Friday Work for Your Pharmacy (Without Losing Your Mind)

By Dr. Lisa Faast | November 10, 2025 | Marketing

Why Black Friday Isn’t Just for Target and Walmart Let’s be honest — when most pharmacy owners hear “Black Friday,” we think, “That’s for the big guys, not me.” I get it. You’re not slashing prices on flat-screen TVs or handing out free iPads. But here’s the secret nobody tells independent pharmacies: Black Friday is one of […]

Oct 20 2025

Flu Shot Marketing Ideas for Pharmacies: How to Turn Vaccine Walk-Ins Into Lifelong Patients

By Dr. Lisa Faast | October 20, 2025 | Marketing

Make the most of vaccine season with these flu shot marketing ideas. Most pharmacies think flu shot marketing is about getting more vaccines. This is true, AND it should only be a part of your overall goal. Why Most Pharmacies Waste Their Biggest Patient Opportunity Let’s be real — flu season is wild. You’re juggling […]