Search Results: social media

Aug 18 2023

Navigating Innovation and Insights: Unveiling the Gems of the NACDS Total Store Expo for Independent Pharmacy

By Dr. Lisa Faast | August 18, 2023 | Cash Based Revenue, Marketing

Guest Blog by DiversifyRx CRO, Heather Haro In a constantly evolving independent pharmacy landscape, staying up-to-date with the latest products, services, and strategies is vital for pharmacy owners. The NACDS Total Store Expo, an annual event hosted by the National Association of Chain Drug Stores (NACDS), provides a platform for attendees to immerse themselves in […]

Jul 13 2022

5 Ways Testimonials Can Boost Pharmacy Growth

By Dr. Lisa Faast | July 13, 2022 | Marketing

Patient testimonials are a powerful tool to help you gain new patients and increase your pharmacy profits. Getting More Conversions From Testimonials Is growing your pharmacy a goal? Then getting more testimonials should be on your to-do list. One of the best ways to do this is through social proof, aka testimonials. Our conscious and subconscious […]

4 hot otc products to help with patient pain and boost pharmacy profits

Jun 2 2023

Four Hot OTC Products for Pain Patients

By Dr. Lisa Faast | June 2, 2023 | Cash Based Revenue, Marketing, Non-PBM Revenue

Helping patients with pain can be both clinically rewarding and great for your bottom line too! Stop The Pain Pain, pain go away is often the song that many of your patients are singing when they come through the doors of your pharmacy, and for good reason, no one likes pain! One of my crusades […]

Jun 23 2023

CRMs for Independent Pharmacy Growth

By Dr. Lisa Faast | June 23, 2023 | Marketing

Marketing is essential for pharmacy growth, but which CRM should you use to keep track of it all? QUESTION: Got this question from a badass in our Facebook group and I love it, a good CRM this is crucial for pharmacy growth. I used to email every patient manually because I had so few. But […]

Jul 7 2022

How To Become A Sports Pharmacy

By Dr. Lisa Faast | July 7, 2022 | Cash Based Revenue

Becoming a sports pharmacy is a great way to boost cash-based revenues along with working with people who are passionate about their health. Where Sports Pharmacy All Started For Me I sort of married into sports nutrition and training. While I was an average athlete myself, I married an All-American athlete who had a degree […]

Dec 28 2023

Simple Monthly Independent Pharmacy Marketing Trick

By Dr. Lisa Faast | December 28, 2023 | Marketing

Learn this simple pharmacy marketing trick to have more loyal patients. As an independent pharmacy owner, you may have realized that patients can’t always recognize the valuable difference between your pharmacy and the competition. As a pharmacy owner, it’s up to you to help them see the difference. You can share your awesomeness through your […]

Jul 27 2022

Low-Cost Ways To Get New Pharmacy Patients

By Dr. Lisa Faast | July 27, 2022 | Marketing

Getting new pharmacy patients doesn’t have to be expensive. Patients are the lifeblood of pharmacies. Whether you focus on dispensing prescriptions, selling supplements, or fixing hormones, you need pharmacy patients. I am a huge fan of guerilla-style marketing. Over the years, I have perfected many tactics that work well for independent pharmacies as we want […]

May 1 2024

10 Pharmacy Marketing Lessons From The Eclipse

By Dr. Lisa Faast | May 1, 2024 | Marketing

Alright, let’s deviate from the usual and explore something unexpected—pharmacy marketing lessons from the recent total solar eclipse! Now, I get it. You might be wondering how on Earth (or should I say, in the sky?) this relates to pharmacy marketing. But trust me, there’s more to this cosmic event than meets the eye. April […]

Mar 28 2024

First Steps for Cash-Based Functional Medicine Pharmacy Revenue

By Dr. Lisa Faast | March 28, 2024 | Cash Based Revenue

Adding cash-based functional medicine revenue to your pharmacy is a potential goldmine for profits and tons of clinical satisfaction. As pharmacy continues to evolve, one area that has seen significant growth is functional medicine, a patient-centered approach to managing chronic diseases. For pharmacy owners, venturing into a cash-based functional medicine pharmacy can be a lucrative […]

Mar 15 2024

Pharmacy Profit Boost: Travel Medications

By Dr. Lisa Faast | March 15, 2024 | Cash Based Revenue, Marketing

Your pharmacy can be the key to a successful vacation by providing profit-boosting travel medications to your community. It’s spring break time, and summer camps, vacations, and travel plans are just around the corner. Your patients are spending their hard-earned money and limited time away from work on a vacation. They don’t want it spoiled […]