Pharmacy marketing

semaglutide and tirzepatide

Semaglutide and Tirzepatide Resources for Independent Pharmacies

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Summer Is Coming! Help your patients access the hottest weight loss medications with these semaglutide and tirzepatide resources for independent pharmacy owners, whether you compound or not.  You can’t turn on the TV, read a newspaper, or scroll social media without running into the words Ozempic, Mounjaro, Wegovy, or semaglutide and tirzepatide. These medications have […]

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targeted pharmacy marketing

The Case for Targeted Marketing for Independent Pharmacy Owners

Leave a Comment / Marketing

People will buy more often and spend more with you when you make an offer that feels like it was created just for them. This is why independent pharmacies should focus more on targeted marketing. Independent pharmacy owners face the challenge of staying profitable while maintaining the personal touch that sets them apart. With Prescription

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The Ultimate Guide to Marketing Your Pharmacy's Point of Care Testing Services

The Ultimate Guide to Marketing Your Pharmacy’s Point of Care Testing Services

Leave a Comment / Non-PBM Revenue

Point of Care Testing (POCT) is a powerful tool for independent pharmacies, offering an opportunity to expand revenue streams and provide essential healthcare services to your community.  This comprehensive guide will explore effective marketing strategies to make your POCT services successful. From understanding your target market to leveraging online reviews, we’ve got you covered. Understanding

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Navigating Innovation and Insights: Unveiling the Gems of the NACDS Total Store Expo for Independent Pharmacy

Cash Based Revenue, Marketing

Guest Blog by DiversifyRx CRO, Heather Haro In a constantly evolving independent pharmacy landscape, staying up-to-date with the latest products, services, and strategies is vital for pharmacy owners. The NACDS Total Store Expo, an annual event hosted by the National Association of Chain Drug Stores (NACDS), provides a platform for attendees to immerse themselves in

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Enhancing Communication With Employees: The Power of The DISC Assessment

Leave a Comment / Team Development

The power of the DISC assessment is the secret sauce you need to become unstoppable! Enhancing Communication with Employees: The Power of The DISC Assessment is a guest blog by Lisa Baker, DiversifyRx senior growth strategist and John Maxwell Certified Trainer and Consultant.  We hear time and time again that a significant pain in pharmacy

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Create a Kick-Ass Social Media Strategy

Create a Kick-ass Social Media Strategy for Your Independent Pharmacy

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A kick-ass social media strategy is a low-cost way to grow your independent pharmacy. Creating a social media content strategy for your independent pharmacy increases your online authority and attracts new patients. Consider it your opportunity to connect with your community, build brand awareness, engage with customers, and drive more foot traffic to your pharmacy.

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Most Amazing Summer Promotions to Grow Pharmacy Profit

Most Amazing Summer Promotions to Grow Pharmacy Profit

Leave a Comment / Cash Based Revenue, Marketing, Non-PBM Revenue

Attract new paying customers to your independent pharmacy by highlighting summer promotions to grow pharmacy profit.  Summer is not only a season filled with sunshine, vacations, and a sense of adventure. It is also an excellent time for pharmacies to increase their profits by offering promotions that appeal to customers. So let’s dive in and

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